Keep Your Head, Heels and Standards High!
From Boardroom to Backcountry
Welcome to "A Bit of Whit," the brand of Whitney Scott in her truest form. Here, boardroom insights meet backcountry inspiration, blending strategy, innovation, leadership, and the great outdoors. Whitney explores how visionary thinking and frontline experiences shape the industry. Connect with Whitney to navigate the landscape of strategy and branding, from the executive suite to the trails.
Whittisms
Friction Builds Fires
Whitney embraces contradiction and friction as foundational values. Just as one can love both high heels and the great outdoors, Whitney believes people are inherently complex. She advocates celebrating and learning from these complexities rather than judging them. Whitney sees friction as a spark that fuels continual growth and understanding of contradictions. By navigating friction, she forges stronger, more innovative paths forward. Embracing these challenges, she inspires others to do the same.
Kindness in Command
At the heart of Whitney's philosophy lies the belief that kindness and corporate social responsibility are not just ethical choices, but foundational strategies for sustainable business. She consistently champions the idea that doing the next right thing is crucial for long-term success, both for individuals and for organizations. Through her work and writing, Whitney promotes a genuine, values-driven approach to business that prioritizes ethical considerations and community impact, proving that compassion and corporate success can go hand-in-hand.
Business is Outdoors
Whitney views the outdoors as a significant business frontier, ripe for substantial ROI with sound capital investment and deep market understanding. She advocates for leveraging business acumen and partner development in the outdoor industry, emphasizing its potential from RVing to glamping to recreation and retail. Strategic insights unlock this sector's full economic and recreational potential.